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OUR FRIEND, DAVE

Of Madison + Main Fame … Among Many Other Successes David Saunders is our friend, trusted advisor and all things marketing! Dave is President & Chief Idea Officer of Madison+Main, an integrated communications agency that provides creative marketing solutions for emerging companies.  Based in Richmond, Virginia, Dave is a nationally recognized expert in branding & […]

3 STEPS TO PERSUASIVE PROPOSALS

3 Steps to Persuasive Proposals Craft your business proposals with a client-centric focus. That means a single-minded emphasis on the prospect’s needs. Success in that effort will be enhanced with a 3-step roadmap that will put you head and shoulders above the competition and truly prevail in the eyes of decision-makers. Those three steps are: […]

LEVERAGE FOR SMALL BUSINESSES

The Multiplier Effect for Growth Leverage: [lev-er-ij]  noun power or ability to act or to influence people, events, decisions, etc.; sway Enhance your “sway”! Apply some, or all, of the following levers to enhance your success. Website In this day and age, the first place someone looks to know about your business is your website. […]

PROMOTING YOUR BRAND

Networking … a Process, Not an Event Successfully Expand Your Key Contacts Network and Become Memorable to Ensure Top of Mind Awareness Remember the old life directing saying, “If you fail to plan … you plan to fail”. In this article we’ll apply that metaphor to face-to-face networking with a specific focus on developing business oriented […]